A Celebration of Automotive Elegance — Across Seasons

Northern Michigan becomes the stage for a dual-season automotive vision — one defined by shoreline elegance in autumn and elemental motion on ice in winter.

The Bay Harbor Concours d’Elegance and The Ice Run – Walloon together form a unified platform celebrating the automobile not simply as machinery, but as design, performance, culture, and legacy.

The Bay Harbor Concours d’Elegance

October 14–18, 2026 | Bay Harbor, Michigan

Set along the shores of Little Traverse Bay and framed by the brilliance of peak autumn color, the Bay Harbor Concours d’Elegance is a refined five-day gathering dedicated to automotive mastery and cultural significance.

Historically important automobiles, visionary designers, collectors, manufacturers, and industry leaders convene in an environment defined by shoreline beauty, elevated hospitality, and thoughtful curation.

The concours field presents an exceptional spectrum of automobiles — from bespoke coachbuilt masterpieces and historically significant classics to motorsports icons, Detroit Muscle, contemporary supercars, and cutting-edge hypercars. Each selection is guided by historical relevance, design integrity, and engineering distinction.

Beyond the exhibition lawn, the experience unfolds through private receptions, curated culinary programming, sponsor environments, and conversations with designers, engineers, and racing legends — transforming the weekend into an immersive celebration of innovation and achievement.

The Ice Run – Walloon

February 18–21, 2027 | Walloon Lake, Michigan

In winter, the frozen surface of historic Walloon Lake becomes the stage for The Ice Run – Walloon — an extraordinary automotive experience inspired by Europe’s most iconic alpine motoring gatherings.

Here, rare and significant automobiles are not simply displayed — they are experienced in motion across snow and ice. Prewar grand prix machines, rally legends, Detroit Muscle, vintage classics, exotic supercars, and modern performance vehicles engage the landscape through curated exhibition runs, static displays, and manufacturer activations.

The setting is elemental. The atmosphere is electric.

True to its European inspiration, The Ice Run embraces an inclusive and welcoming spirit. Collectors, enthusiasts, families, and first-time guests gather within a carefully designed winter environment featuring luxury brand installations, fire-lit lounges, gourmet seasonal fare, and curated après-ice hospitality.

Where the Concours celebrates elegance and heritage along the shoreline, The Ice Run celebrates motion and mechanical artistry against a canvas of snow and sky.

*See more of the Ice Run Walloon at:

www.icerunwalloon.com

In Collaboration with the Automotive Hall of Fame

Developed in close partnership with the Automotive Hall of Fame, the Bay Harbor Concours is anchored by a shared mission: to honor the legacy, innovation, and individuals who have shaped the global automotive industry.

This institutional collaboration provides historical credibility and curatorial integrity, distinguishing Bay Harbor as a serious and enduring presence on the international concours calendar. The event not only celebrates extraordinary automobiles — it advances preservation, education, and philanthropic impact.

One Vision. Two Seasons.

One unfolds along Lake Michigan in autumn light. The other comes alive on ice in the heart of winter.

Distinct in atmosphere. Unified in purpose.

Together, they establish Northern Michigan as a year-round destination for serious automotive culture — rooted in history, defined by excellence, and built to endure.